What We Are About
Our Corporate Vision
As we grow as a company, it has become more and more important to explicitly define
the Knowland corporate vision. Made up of our purpose, mission and core values,
it is from our vision that we have developed our culture, our brand, our organizational
structures, our product mix and, in fact, our entire company. It drives our day
to day activities and informs our strategic decisions. Our best employees like to
say they are "Knowland People". A Knowland person is someone who gets our purpose,
shares our values, and is excited to be on our mission.
The compass by which we guide our decisions
To help the world sell itself.
What does this mean? It means we exist to spread a belief in the transformative power of professional business development. By helping the world to sell itself Knowland builds more stable businesses, more confident owners, more productive employees and more satisfied customers.