Boost your group sales with Professional Business Development

Put one of our experienced cold callers to work for you and your property!

Add a Knowland cold caller to your team who can focus entirely on proactive sales

Many hotel sales teams are inundated with the work of keeping the clients they already have happy and coming back. But simply holding on to current clients isn’t enough. In order to thrive or even remain sustainable, a hotel must be constantly bringing in new group business. You need someone who knows the ins and outs of your property as much as any employee but who can focus entirely on proactive sales. An experienced and talented hospitality cold caller who can start booking groups from day one. What you need is a business development professional from the Knowland Group.

Simply hire one of our talented, highly trained cold callers from the Event Booking Center on retainer and watch them start bringing new group business to you from the beginning. Our sales team is highly skilled and trained in the nuances of hospitality sales. They know the best ways to find and approach meetings planners. How to sell them on your property. How to bring them to your door.

The best part? These hotel sales experts are armed with all of Knowland’s advanced lead generation and group booking tools. Your EBC professional will find groups that were completely off your radar but perfect for your property’s location, size, price, and other characteristics. Then they can verify meeting planner contact information and previous event details for any group and contact the planner to set up sales appointments, site visits, and bookings at your property.

We take care of all the hiring, training, and managing

Many sales directors hesitate to add new sales staff because they know how difficult it can be to find the right people, train them properly, and manage them correctly. If you do not find talented individuals, give them the knowledge they need to be successful, and oversee their work to ensure accuracy and efficiency, the new hire can become a drain on resources without bringing in any new revenue sources.

But with Knowland business development professionals, you don’t have to worry. The Knowland Group will take care of everything, from hiring, training, and managing these world class hospitality cold callers. And it’s a job we take very seriously. For a detailed explanation of the rigorous process we go through to make sure the Event Booking Center is staffed with the best people around, see the World Class Cold Callers page.

Let us start bringing new group business to your hotel today!