Knowland Business Development Suite

Bringing true business development to your sales team

By now you have learned what true Business Development looks like. You know all about the process of determining your potential business, developing and executing a successful strategy, and evaluating your effort. You even know a little bit about how all the Knowland products and services can make this process simple and painless. Now what? What if you could invest in one package that includes every tool you need to bring this innovative concept to life at your property from day one? Enter the Knowland Business Development Suite.

Combing every Knowland product and service into one affordable package

The Knowland BDS combines all of Knowland’s products and services into one package at enormous value. Our products are designed to work best in tandem with one another, supporting the business development process from start to finish. Readers provides the database of practically every group event held nationwide – more than 250,000. Then Insight’s powerful search engine and mapping tool mines that database so each client can quickly and easily find customized results for their property. Using Smart Targeting technology, Insight shows you the groups most compatible with your hotel based on preferences you set up.

The Event Booking Center works behind the scenes, upon your specific order, to gather information, conduct research, and augment your sales team’s efforts by scheduling sales appointments and booking events. Target Net then takes the leads and information generated to the next step by giving sales teams a place to manage their the entire sales process from lead generation to contacting prospects, to booking groups and managing events. It also includes free Knowland University online training courses as well as client care support and individualized training.

The Knowland BDS allows you to maximize the potential of each product and service while saving you time, inconvenience, and money. We offer five different versions of the BDS to best serve every client from big box hotels to select service properties. And with multi-property discounts, you can set up each of your hotels with BDS and save even more. Invest in the Knowland BDS today and bring true business development to your property.